Dive Brief:
- Stephen Pratt, who recently quit his job after nine months as head of IBM’s cognitive computing group responsible for Watson, announced Monday that he is launching Noodle Analytics, a company that will focus on bringing artificial intelligence to businesses.
- Noodle’s goal is to combine AI expertise with deep insight into business processes.
- Pratt, who will serve as CEO of the company, believes AI will be the next major competitive differentiator for businesses. The new organization was dubbed "the enterprise artificial intelligence company."
Dive Insight:
Though it holds great promise, Pratt said, the use of AI in the enterprise is still in its infancy and most enterprises are just beginning to establish an AI pathway.
"I think AI will be the biggest competitive differentiator in the next three to five years," he told CIO Magazine. "Executives who aren't using some form of AI to help them are very quickly going to seem outdated and out of touch."
Pratt predicts smart companies will soon use AI in a broad array of business processes and decisions as well as customer interactions.
In addition to Pratt, the company was formed with executives from GE Digital, Infosys and MicroStrategy.
At the moment, Noodle does not appear to have much competition in the space, though that could change rapidly if the new company can prove it’s on to something.