Dive Brief:
- The head of Apple’s enterprise business has left the company, Reuters reports.
- John Solomon joined Apple in 2015 as its vice president for enterprise and government, tasked with selling Apple products to large organizations. Neither Solomon or Apple offered a comment.
- Prior to Apple, Solomon was a former HP Inc. executive in charge of its global consumer printing division.
Dive Insight:
In 2015, Apple said it generated $25 billion in revenue from its enterprise business, representing about 11% of its total revenue from June 2014 to June 2015. But that number, Apple CEO Tim Cook said, is a "very small amount compared to what the opportunity is."
Though one can only speculate about Solomon's departure, it is likely Apple will continue to focus on the enterprise, which could balance out any consumer market downturns. Already, Apple has partnered with some big-name providers to get businesses to use its devices.
Apple recently partnered with Deloitte to promote the Apple brand in the enterprise. Deloitte is creating an Apple practice with more than 5,000 advisors focused on helping businesses change how their companies use iPhones and iPads. On top of that, IBM is working to get Apple devices into the enterprise, including a deal to help United roll out industry-specifc apps on 50,000 iOS devices.